Thursday, March 30, 2000
The big six
Once again more than a handful of Internet companies decided to challenge event the most seasoned partiers and all throw their party on one day. Thursday night, March 20th was a busy one for net-workers. In the spring young men's minds turn to… and when you put 300 of them in one location, limitless drinks and fetching fillies, then the studs start acting up. UrbanFetch and The Square caterered to the young set setting them up for spring flings. Meanwhile, Discovery 2000 attempted to woo web-savvy professionals to their uptown soiree at Cipriani's on 42nd. The giant-sized inflated globe outside and neon lights definitely made an impact. Excite @Home's soiree impressed the guests with their new beautiful offices and announcement of their Broadband launch. And Earthlink drew in a good crowd too at their party at the All Star Café. "We wanted to have it in Times Square and utilize the TV monitors," said Howard Lefkowitz, VP BizDev and Internet marketing. He shouted out, over the racket, about the party and how they were ranked the no. 1 ISP by Media Metrix and one of the top 25 sites by Nielson, they had parties going on around the country and broadcast them all live. Michael Eisen spoke at one and Vanna White announced May Sweeps (May 1 - 12) as "Dot Com Week" where the Wheel of Fortune will begin to offer Internet firms' offerings as prizes (i.e. books from Amazon.com, services from usabancshares.com).
I was uptown at a private party for the Internet Commerce Corporation, which I assisted in coordinating, I asked everyone's favorite omnipresent charming networker Bernardo Joselevich of DutyFreeGuide to send me his thoughts on the night's activities.