Thursday, March 02, 2000

A lovely Engagement

Miranda Tan writes in on the Engage party:

"What happens when you marry of one of the hippest interactive advertising and marketing firms into one huge CMGI-backed powerhouse? You need a great party to celebrate. The elegance of The Lighthouse at Chelsea Piers on Thursday, March 2 was the backdrop of the celebration of the “new” Engage, which brings together the diverse capabilities of Adsmart Network, Flycast Communications, AdKnowledge and I/PRO. With fine food provided by Abigail Kirsch and a flawless event execution by The New York Fun Factory, these multiple advertising newlyweds—represented by some of the best-looking ad professionals in Silicon Alley—wined, dined and danced in eminent Silicon Alley style. Consensus at the end of the evening was that a better kick-off to the new union could not have been had, as party revelers continued their celebration into the morning."