Tuesday, October 12, 1999

BITS AND BYTES - 10/12/99

announced the launch of Films, a feature film production company established as a new division of , the New York-based media and entertainment interactive development company. "ís mission has always been to conceive, produce and distribute innovative entertainment experiences across multiple media platforms," explains CEO Mark Patricof. " Films is a natural evolution of that mission."

EDGAR Online Inc. announced that it has chosen ORB Digital as its advertising agency of record.
Flycast and CMGI announced a definitive agreement that CMGI would acquire Flycast Communications Corporation.

R/GA Interactive has designed the first Web site for French Connection UK, the British fashion label. The site (http://www.frenchconnection.com) launches tomorrow, and opens with a series of saucy images and corresponding text. The US section of the site offers visitors the ability to browse an online catalog, provides a list of store addresses in the US and around the world, and contains an e-commerce section where you can buy the latest line of French Connection T-shirts, complete with suggestive, tongue-in-cheek taglines.

Marcis Interactive and Pitaru Design have come together to bring a one-of-a-kind project to the Internet. A hybrid advertising/production company, Marcis Interactive is creating a weekly episodic entertainment program on the Internet for the purpose of attracting advertisers.