Friday, September 28, 2001

Bits & Bytes ~ 9/28/01

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Silicon Alley. Mail me at gina@pulitzer.com

Indie Rocks
Bringing indie film to life for budding Tarantinos and casual weekend movie-goers alike, IFCTV.com new site, is drawing users deep inside the world of independent film. The site, designed by New York shop Funny Garbage, features information about movies, interviews with actors and directors, background on topics like the digital revolution, behind-the-scenes looks at indie events and film festivals, and programming from The Independent Film Channel.

Libby McInerny, IFCTV.com's content, says that the redesign comes at a time when the interest in indie films is becoming mainstream. "There has been a proliferation of independent film over the past several years with many actors, directors and writers crossing back and forth between independent and larger films. We have seen casual movie-goers become independent film fans."

Two for the Trophy Case
Marketing software maker, Inceptor, Inc., recently won the "Best e-tailVision Services and Solutions" award at the RetailVision Fall 2001 conference.  The company's Excedia Software was also selected as a finalist for the Massachusetts Interactive Media Council's annual MIMC Awards.

A giddy Larry Cleary, President and COO of Inceptor remarked, "This is an exciting time for Inceptor. Recognition at not just one but two major industry events in the same month shows that conversion marketing as defined by Inceptor is not only making a difference with customers, it's also resonating with our industry colleagues."

Razorfish, Staying Sharp
Once again, Razorfish proves its mettle overseas. The NYC born digital solutions company announced its engagement by STELLA Entertainment in Germany to re-launch their ticket broker site. The deal gives the company another stake in the area of Media and Entertainment industry, and widens their presence in Germany.

And closer to home, Razorfish announced the expansion of their "Digital Insight" workshop seminar. As part of its ongoing partnership with Microsoft, Razorfish, is now offering a seminar called .NET. For more information on this or other workshops, contact Ken Leahy at Razorfish at 617-250-2285, or via e-mail at ken.leahy@razorfish.com.

Open for Business Means Business
The Commonwealth of Pennsylvania just announced a relaunch of their current Open for Business Website. The site is designed to help businesses find information about relocating or setting up shop in the state. New features include a universal log-in and a wizard which smartly helps businesses determine which legal and state forms they will need to register or maintain a business.

Tooning In
The Cartoon Network last week premiered Toonami: Lockdown, the network's latest Total Immersion Cartoon event.  Lockdown was the second such event that brought together an on-air, computer-generated miniseries and an online multi-level, role-playing game, converging them into a story line.  Sean Akins, Toonami creative director.  "Last year's Intruder was a tremendous success for us, Lockdown is light years beyond where we were back then."